Välj Vego! (Choose Vego!)


Visual identity, style guide and design of the website for Välj Vego! (Choose Vego!) by Djurens Rätt – Sweden's largest animal rights- and welfare organization.

Välj Vego is a website that makes it easier to find the inspiration to live a more cruelty free life without products from animals – with help of a guide, recipes, articles, lists of products and more.

AGENCY: Madder
ART DIRECTOR & GRAPHIC DESIGNER: LINA FORSGREN
DEVELOPER: OSCAR STENBERG
DESIGN ASSISTANT: MINERVA EKRELIUS